Hamburg, Germany (Feb. 24, 2022) - AddApptr, a leading mobile ad-tech company, is pleased to announce a $60M investment from the Aonic Group, a new video gaming group building a balanced family of high potential midsized studios.
Hamburg, June 21, 2018
AddApptr, a leading monetization solution for premium publishers, is launching its latest product to help app publishers increase ad revenue:
MAYO (Machine Learning Automated Yield Optimization) is an algorithm-based solution that will further increase the revenue AddApptr generates for app publishers.
Hamburg - May 31, 2018
Leading app monetization solution AddApptr sets up its US business operation in San Francisco.
AddApptr, a full-service programmatic solution for premium app publishers, makes an aggressive push into the US market and plans to grow the US team quickly.
After successfully setting up profitable operations in France, UK and Poland, the company now plans to grow in the US market.
Hamburg, March 20, 2017
The mobile ad market is booming; German AdTech company AddApptr is keeping step. After opening its London offices in late 2016, the experts for “Mobile Programmatic Advertising” in apps from Hamburg are moving their offices to the shores of Lake Alster. By year’s end, AddApptr will expand its workforce from 25 to 40.
Hamburg/London, January 2017
The booming mobile programmatic advertising industry showed continued growth in Germany throughout 2016, firmly establishing itself on the media landscape. Fully automated ads, tailored to specific users and in real time: more and more advertising companies and agencies are taking advantage of the possibilities of addressing target groups in the right “mobile” moment and value the transparency and control that programmatic purchasing provides compared to standard campaign planning.
July 28, 2016 – Hamburg
The first half of 2016 was very successful for the global mobile advertising company AddApptr. Three years after its foundation, the company is growing by more than 100% each year and is highly profitable.
Major app publishers such as TorAlarm GmbH use AddApptr to maximize their advertising revenue and speak highly of the service. Maurice Eisterhues, CEO of TorAlarm, says: “The AddApptr solution has proven itself for us. There is no comparable Meta-RTB solution available on the market.”